Our Process
01. Sell Me Your Home
Before we sell your house, we want you to sell it to us. Well, we want to hear all about it; the story of your home, what it means to you, and why you were drawn to it in the first place. While we showcase your property’s specifications when we list it, we also highlight what’s special about it—what makes your house a home. This will help us create a colourful story that will give buyers a better idea of how unique your property really is.
Michele Jesty
“Selling a home is never easy and as owners, we all have expectations of both level of service AND expertise in the current market from a real estate agent. When we asked Marcia to list our home, both our expectations were met before a sign went into the lawn! Marcia, with Terri and Candise, had our house ready to hit the market at the right time! We had 5 offers on our offer date and it was Keleher + Co. that made it happen! As sellers, we couldn’t be happier in the outcome and are grateful to Marcia and the team for making the process easier than we imagined!"
02. Powerful Marketing
As one of South Georgian Bay’s most recognizable brands, we get exposure for your listing that is unmatched by other agents in the region. We incorporate modern digital marketing and elevated traditional advertising tactics to target the right, qualified buyers and sell your property in the least amount of time. Our signature Elite Listing Service is a comprehensive plan that covers all aspects of your sale so you can get the best return on your investment with peace of mind. With our competitive advantage, Keleher + Co. is the sign you want on your lawn.
03. “Market” Analysis
We believe the key to a successful sale is education, so we provide you with a detailed look at the current real estate trends so you’re aware of your position. With this information, we create a listing strategy unique to you and tailored for the “market” we’re entering.
You hear the term “market” used in real estate all the time, “market trends”, “seller’s market”, “buyer’s market”… But in a town like ours, “markets” can be a little tough to define. Real estate trends and property prices can vary significantly within mere metres, so we use the term “market” a little differently, and we use quotations to let you know our “markets” are quite unique. But we explain all about it here so you know exactly what we mean.
04. Strategic Pricing
Because we know that pricing your home is one of the most crucial steps to selling your home quickly and for top dollar, we analyze comparable neighbourhood sales and buyers’ perceived value to determine a price that you’re comfortable with and that will entice buyers to view the home, make offers, and maximize your potential profit.
